Top 10 Affiliate Marketing Do’s and Don’ts

By June 26, 2017General

Affiliate Marketing is something that many people get into in order to make money selling products online. However, there are some simple dos and don’ts that all potential affiliate marketers should follow if they want to remain successful:

Do Some Research

If you want to be a successful affiliate marketer you must do research so that you understand exactly how it works. Like any other job, there are vital facts that all marketers need to know before starting in this line of work such as how to find keywords, how to convert visitors to buyers, etc.

Don’t Just Throw Something Together

If you believe that all there is to selling products online is to throw together a website, put some information on it and a link to your product, then think again! Potential customers aren’t going to want to buy from a sloppy website that doesn’t look professional. Competition is high in affiliate marketing and you have to put together the best possible website and sales page you can in order to get the profits you desire.

Don’t Believe Everything You Read

One problem with many beginner affiliate marketers is that they accept every bit of information they find on selling things online as best practices. While it’s vital to know the basics of affiliate marketing, you shouldn’t be tricked by some of the hype you are going to see like “Make Millions in Just 3 Days!” or something similar. Don’t waste your money buying into these deals, as you can likely find all the information you need for free on industry websites, blogs or forums.

Do Promote Products You Would Like to Buy

If you believe in the product you are trying to sell, then you will likely have a better chance selling it to others. That gives you the benefit of knowing the real reasons your product is going to help your potential customer. So, try selling an item that you are passionate about and not something you know little about.

Be Willing to Try New Techniques

If you aren’t getting the customers or sales that you want, then be willing to try out some different techniques. Trends change quickly and you always have to be ready to adjust the way you are presenting your products as strategies that worked in the past, may not always work in the future.

Don’t spam potential customers

No one likes to be spammed, least of all someone you are trying to sell something to. In addition, Google frowns upon spamming as well and if you are caught they can ban your website and then you won’t be making any money! So, be honest and use honest advertising tactics so you will build up the trust of your customers and you’ll be more likely to get sales.

Don’t rely on “negative” ad strategies

Don’t try to sell your product by badmouthing another product. It’s better to show off the benefits of your product rather than trying to make people hate someone else’s product just so they might buy yours.

Do Keep a Positive Attitude

Affiliate marketing isn’t meant to be a get rich quick scheme. You have to take the time to learn as you go and stay positive that you will figure out what works for your niche. Being a successful affiliate marketer can happen, but it’s not likely to happen overnight. It takes effort and work to get customers and sell your products and get the profits you desire, so don’t give up!
Do Keep up Communications With Your Partners
It’s vital to keep up the communication with your affiliate partners. This helps you keep a good relationship with the people you are selling the product for and it could help to increase your profits. Maintain good relationships with your partners and they will take care of you as well.

Do Track Your Efforts

Be sure to use a good tracking system to keep track of all of your affiliate marketing sales. In some cases the partner you are selling for may not add up your sales properly and you could lose money. So, keep your own records so you can compare them to what they have and be aware of what you are owed.

The bottom line is that there are a lot of things to learn and to remember in order to be successful at affiliate marketing online. Be sure to follow the above dos and don’ts so you can have the best chance at being a success.

Elaine Starling

About Elaine Starling

Elaine Starling is the author of “Why 5% Succeed: The 5 Principles of Predictable Profit” and the host of the “Why 5% Succeed” show and podcast. Elaine is an acknowledged thought leader and marketing master, generating over $100 million for her clients by creating innovative programs that increase participation, process improvement, positioning and profit. Elaine serves on the Board of Directors for Women Impacting Public Policy, a bi-partisan organization representing 70 professional women’s organizations and over 8.3 million women business owners. Elaine also serves on the Advisory Board for Enterprising Women, an organization supporting women entrepreneurs around the world.

Leave a Reply